The car sharing market
The car sharing market
[EXTRACT FROM "Corporate Mobility Breakthrough 2020"]*
There are B2B operators, B2C offerings and more informal peer-to-peer (P2P) arrangements. In Europe the leading carsharing clubs include Zipcar, DriveNow, car2go, Flinkster, and Autolib (mainly covering France and London); North America is dominated by DriveNow, Zipcar and car2go; Asia-Pacific has Orix, Park24 and EVCard among others. Daimler’s car2go brand is now the world’s largest ‘freefloating’ carsharing provider, available internationally at 31 locations (16 in Europe, including six in Germany, and 15 in North America). Once registered, customers have access via a smartphone app to more than 15,000 vehicles to hire at an affordable price (eg. 0.29 € per minute in Germany). Via the app, customers can find, hire and pay for the rental of vehicles. Parking fees, fuel/electricity and insurance are included in the price and there is no monthly basic fee. Almost half of the car2go customers are young families, couples and students who use carsharing in combination with their local public transport network.
Europe leads the world in carsharing, with 2.1 million users. And Europe leads the world in carsharing, with 2.1 million users and over 30,000 dedicated vehicles (not including peer-to-peer carsharing vehicles). In Germany alone, some 140 different carsharing services were in operation at the start of 2016, a fleet that had grown from about 1,000 vehicles in 2001 to more than 15,400 – about 50 percent of the total European fleet – with most of the growth occurring since 2011. The trend curve has gone past the early adopter stage and is rapidly heading toward mainstream penetration.
Source: Corporate Mobility Breakthrough 2020 by Luckas Nekermann with Tim Smedley - p.26-27 – 2016
*The author, Lukas Neckermann is a thought-leader with whom the Corporate Vehicle Observatory shares the same interest in the future evolution of the company car and corporate mobility in general.
The Corporate Vehicle Observatory is a neutral knowledge sharing platform dedicated to all corporate fleet stakeholders whether they are private or public companies, fleet owners, fleet lessors, car manufacturers or media. The CVO was founded in 2002 by BNP Paribas and its subsidiary Arval, specialized in the full service leasing of corporate fleets.